Your product isn't the next iPhone. So what? Throwing a stand-out event can generate tons of buzz anyway. After five long years of i...

When planning an event, especially as a rookie, you might not understand the terms used or questions asked by the event planner or ve...

Drawing on the ethereal, ghostly set of the famous ballet, designer  Bill Heffernan of HMR Design Group brought a moonlit-forest look ...

For the Museum of Modern Art’s film benefit on November 15 in New York, the celebrity arrivals backdrop wasn’t a step-and-repeat of log...

Playing off the mobile of paper butterflies hanging above David Stark's  literary-themed Benjamin Moore table, guests' names ...

THE FILL AND CHILL SHOT GLASS MOULD Fill Cool Shooters with water or juice, freeze, and then pop out four fully-formed frozen sho...

SAP’s 2011 Sapphire Now conference in Orlando created a networking lounge on the show floor where attendees could view the keynote addr...